Nimbus allows marketers to completely assume responsibility, or "take control," of their Web site content. Companies using Nimbus benefit from the low cost and flexibility of site maintenance and evolution and are prevented from "marring" the design integrity of their Web site presence. The content management element is a patent-pending, fully featured, Web-browser-based solution, built with design in mind.
- Manages media for a variety of platforms: the Internet, interactive television, wireless communication devices, PDAs, and future devices or platforms;
- Uses industry standards for content storage, asset management, template development, and content "transformation" among various platforms.
- An integral part of the overall site design and management process, simplifying tasks, and reducing the time needed to create, deploy and manage any site, from basic to highly complex;
- Quick and seamless integration of other technologies and applications: e commerce platforms, online trading applications, existing legacy systems, and software; and
- Finally, although simple to use, powerful enough for the most advanced technologist to feel unencumbered by the capability and extensibility of the system.